African Hoodia Is In Demand - But How Do The Kalahari
People Benefit?
The harsh South African sun bakes the near-barren
landscape. Little disturbs the scrub grasses and low bushes
that cling tenaciously to survival. The only movement is that
of a small group of leanly-muscled runners, slowed by their
burdens of roots and meat. Their burdens and the oppressive
heat bring on the first pangs of hunger. They stop at a low,
thick-stemmed bush, and each eats a bite of the juicy leaves.
They resume their long trek, their hunger forgotten.
Is this an excerpt from the latest nature show? No, but it
could be a commercial for African hoodia, the latest rage in
weight loss supplements. African hoodia is native to the
Kalahari Desert region of Southern Africa. It has been used
by centuries to prevent hunger on long trips by the San, more
often known as the San Bushmen or simply Bushmen. Recent
events surrounding the African hoodia craze have caused the
San to protest.
News coverage in the past year or so has highlighted African
hoodia as a potent weight loss supplement. Pharmaceutical
companies are desperately trying to reproduce the active
ingredient in African hoodia in the lab, with little success.
This leaves the hoodia plants growing natively in the desert
as the sole source of African hoodia. The San people have
lived on these same lands for thousands of years. This
shortage has created a kind of "black market" for real
African hoodia plants.
The South African Council for Scientific and Industrial
Research or CSIR first patented the appetite suppressant
qualities of African hoodia. This provided the first step in
protecting the wildly popular plant. Most of the countries in
which African hoodia grows, as well as many others around the
world, have imposed strict regulations on the import and
export of African hoodia. But some of the countries that
don't participate in these regulations are causing the San
much grief.
The San are urging the governments of their own and other
nations to take action against the illegal sale of African
hoodia. The San have a deal in place to share in the profits
of the sale of African hoodia, although these indigenous
people often have little else. The much sought African hoodia
plant grows on their ancestral lands, and it is only right
that they share in the profits.
The Kalahari residents called the San first discovered
African hoodia. They were the first to recognize it's
appetite suppressing properties. They have used African
hoodia for thousands of years. The only place that African
hoodia grows natively is on the San's ancestral lands.
Currently the only way to reproduce more African hoodia
ingredients is to create hoodia farms on land belonging to
the San. Furthermore, the efforts to market African hoodia
focus squarely on the romanticized lifestyle of these
hardworking desert dwellers.
Isn't it only fair that the majority of the profits from the
sale of African hoodia go to the owners and discoverers?
Before consumers plunge headlong into an African hoodia
buying frenzy, they should check to ensure they are buying
only properly licensed and legal African hoodia products. If
it was discovered in your backyard, wouldn't you insist on a
large share of the profits? Of course you would.
Read more about
hoodia and weight loss

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